Fractional Chief Revenue Officer
I’m the Founder of Harmonic Reach Marketing and the Entrepreneur who built Grooveshark, one of the music industry’s pioneering music streaming services, into a globally recognized brand. Let me help you take your business to the next level.
Did you build it and no one came?
Feel like you’re flying blind financially?
Have you not been able to drive consistent sales?
Do you know who your ideal customer is?
Launching products without marketing or sales is like flying a plane without an engine; you might fly for a while, but eventually, you’ll fall back to the ground. A great marketing campaign unites your business. It brings together your customers, employees, and suppliers to build something greater than themselves. A strong salesforce helps your ideal customers find solutions to their problems.
I leverage two decades of startup and marketing expertise to help you reach your revenue goals.
When we work together to grow your traffic and revenue, we will:
Identify your core customer
Establish your brand story and messaging as an expert for that customer.
Consistently communicate the message across owned, earned, shared, and paid media.
Convert that traffic into users through a sales funnel.
Find pragmatic partnerships aligning with your brand to amplify it all.
Past Projects
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Built in LAMP stack (Linux, Apache, MySQL, PHP) deployed on in house servers supporting 30 million active monthly users at peak. Led 120 employees across three US locations and grew revenue from $0 to $15 million/year.
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Built a production grade app in Flutter, Python, PostgreSQL, & Nginx deployed on DigitalOcean.
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Solana and IPFS based file store built in Python, Flutter, PostgreSQL, Nginx all deployed on AWS. Set marketing strategy and grew traffic from 0 to several thousand users per month.
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Built production services in Python and PostgreSQL, deployed on AWS.
Media
Entrepreneurship is incredibly difficult. I believe we should encourage sharing the difficult times as well as the successes as no one escapes the challenges inherent in building companies from the ground up.
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Grooveshark Co-Founder & CEO
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Speaker
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Marketer
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Operator
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Developer
Business Philosophy
Many businesses are incredible product builders but lack the strategy or execution to drive revenue. As a result, there is a disconnect between sales + marketing efforts and products. As a chief revenue officer, I work with my clients to create a clear actionable path to profitability. Successful sales and marketing does not rely on luck but on measurable, predictable actions that bridge the gap between a product and it’s ideal customer.